Grass is always Greener on the otherside!!

Grass is always Greener on the otherside!!

Offlate I realised that each one of us perceptively draw out all the miseries embedded in our pityful and self proclaimed miserable lives and, simultaneously on the other hand, crib over, all the bounties of God bestowed over every other person around us making him or her 1000 times happier then we are. Thats wat I call as "HUMAN NATURE" .

We tend to glorify ourselves by mentioning again and again to ourselves and people around, about the battle we are fighting, by living a life devoid of majority of worldly pleasures thus making us delve in the sea of sadness every now and then, whereas every other person seems to be enjoying the greener pastures of life with problems not even in his vicinity.

However the proverbs came into existence as the translation of the divine words and thus proved to be true in every sphere of life since time immemorial and so is the proverb dat "GRASS IS ALWAYS GREENER ON THE OTHER SIDE".

We are in a habit of weighing happiness in proportion to the materialistic belongings one possess whether its the quick bucks the rich guy makes on monthly basis (the fat pay cheques!!) or the swanky BMW 7 series parked outside the posh Bungalow.The size of single Diamonds in the Necklace and its shine testifys for the happiness of the lady wearing it. The diamond studded Rolex watch makes us believe that its always this man's time who has caged the happier time in his diamond studded Rolex and would never let it go , so that he always remain happy.

His Armani suit will always reflect the bad omen away with its shine and will always prevent from the rough weather. However we tend to forget that all these material things are nothing but a product of the artificial face of the society and its sole purpose is to portray a greener grass for others to be attracted to.To keep them at bay and longing for it. To make them feel inferior and give our Ego's fodder to feed upon and get satisfied.To glorify our status and contribution to the society.

However by no means this illusionary happiness is lasting.It vanishes with time in a short while once we get use to it and also the society around us.Then we tend to take all this for granted and again try to dig out some problem from our self proclaimed disasterly life to crib and at same time praise others. We tend to forget wat we have and also wat others dont have wat we have.....and only remember wat we dont have in comparison to the other people.

Happiness is a dish with many ingredients...........It cannot be simply put in terms of money...The most important ingredient is the health of a person and his family..Without health no worldy pleasure would last....The problem is that we dont realize its value untill weactually fall ill....

Similarily, the harmonious presence of our loved once around us is the other most important ingredient o happiness.....Just imagine having billions of dollars and jewels on a lonely island with no one to show those dollars, jewels or car....Ultimately all are inanimate things which r of no use in isolation and require our people to enjoy it with.But we dont realise the happiness associated with it untill we loose our loved ones.y

Thus we should try to weigh the happiness of others in terms of above parameters to truely estimate the richness of the person....Money is important to fulfill our basic needs of luxury but beyond dat its our health and loved ones that counts.....
We need to cherish wat we already have in terms of above ingredients and should not waste our life cribbing for wat we dont have........Remember Life is too short...Enjoy it to the fullest!!....................and also dat Grass always luks greener on the other side but if u luk carefully towards ur side then you will find dat Grass on our side is green enough to survive on it and lead a happy life!!

As per Indian Department of Industrial Policy and Promotion (DIPP)that FDI (Foreign Direct Investment) is inevitable in multi brand retailing. India has been implementing 100% FDI in single brand(Gucci, Louis Vuitton, Nike, Mcdonald , KFC etc) retailing from past couple of years and trying to get the approval in cabinet for FDI in multi brand retailing (Wal-Mart, Tesco, Carrefour, Metro) with 51% since we have accepted the economic reforms in G20 Canada summit. India is the fifth largest retail destination globally; it has been recognized as a lucrative market for foreign investors in the retail industry.

India is a great retail democratic country, we have plenty of neighborhood kirana stores, traditional, and unorganized retailers who are serving the nation from past several decades. The Indian retail market can be divided in to two categories i.e. Organized and Unorganized with market share of 5 % and 95% respectively, the total turnover is $395 billion and it is expected to grow up to $785 billion by 2015. India has been leaning towards organized retail system from past decade and it’s going to reach up to 20% by 2015. Large Indian companies are entering in to the retail business since there is lot of potential to grow i.e Birla More store, reliance fresh, Bharti Easy Day.

India is slowly emerging as a world class market with high value products; growing middle class incomes, urbanization and changes in consumer behavior which are ideal for super markets or hypermarkets. Our agriculture also need large investments to improve our infrastructure in terms of seed supply, agrichemicals, processing, machinery, storage facilities, rural transportation and value chain management. Experts and economists say that there is lot of prospective benefits to consumers and farmers by FDI in retail.

I believe that unrestricted FDI in multi brand retailing is going to affect badly on micro and small retailers. The multinational retailers are going to fill their aisles with international brands with competitive prices and the micro and small retailers are absolutely not in a position to compete with them. The biggest challenge is how to synchronize the harmony between organized and unorganized.

My recommendations on FDI- Retail

1. Indian retail sector contributes 15% to total GDP and providing 8% of total employment which is the biggest employer after agriculture, so the retail sector should be recognized as an Industry and need to be controlled by a separate ministry.

2. Any kind of corporate owned markets shouldn’t interfere in Public distribution system (PDS) because more than 50% of Indian households are depending on this welfare system and most of them are below poverty line.

3. Ministry of commerce and Industry should fix the limit on foreign Investing amount though they have 51% eligibility. If there is no cap on amount, it’s going be a huge threat to Indian retail companies.

4. The Ministry should initiate the kind of business model; i.e. FDI retailers should deal with all kind products like Fresh produces, dry foods and non food items uniformly in the startup itself. If they don’t consider fresh farm produces, I don’t thinks that they won’t set up the value chain for farm produces.

5. The FDI retail outlets should be allowed on socio economic and demographic factors. Geographical radius must be fixed to set up the stores to mitigate the competition among the local retailers and multinationals’.

6. Stringent policies are required for harmonious trade and to control the multinationals aggressive monopoly trade practices. The Government needs to promote the micro, small and medium local retailers and should take necessary steps to grow them.

7. The new jobs created by the multinational retail chains should be reserved for rural people and the FDI retailers should not destroy the existing unorganized retailers’ distribution setup.

Direct cash transfer for farmer’s family welfare

Direct cash transfer for farmer’s family welfare

We have been discussing various farmers’ issues from past few years i.e. remunerative price, simple interest loans and all kind of subsidies… no favorable progress in this direction. The conclusion what do farmers expect is a stable income to lead their quality life just the same as others in the society. Each and every profession has its own remuneration for their service and the same way all kind of products have their own market price, but farmers don’t have stable remuneration for their hard work or remunerative price for their produces. Government has been intervening in crop production and marketing issues but still no righteousness for farmers and still they are agitating for all kind of supports. Now the time is up… no more jokes (false promises), no more time killing committees, farmers need a constructive permanent policy with economical reforms which gives care to get out of the agriculture crisis.

I strongly feel that the direct cash payments to the farmers is the best alternative option to support them, government has been giving all kind of subsidies in the form of seeds, fertilizers and so on which are actually going to manufacturers not direct to the farmers. If the direct payment goes to the real farmers; they can use the money wisely creatively for not only on fertilizers or pesticides but also for other farming activities. The government should provide direct cash payments to the farmers to assist in labor wages for farm operations, every body knows that farm labor cost has increased due to expensive cost of living and they have got great bargain power with several social welfare schemes. It’s the best way to integrate the NREG schemes to agriculture. I am very glad about Mr. Nandan nilekani’s proposal on direct cash transfer model for fertilizer subsidies but the implementation methodologies shall be discussed.

Farmers need a fixed amount of crop based cash assistance when the crops don’t reap by natural calamities; direct cash is a security from drought, floods and rising diesel prices. As we know that small farmers and land less farmers can’t survive simply on agriculture, they used to do animal herding but still they are in low socio economic status. They need some fixed amount of cash for reasonable standard of living and away from the poverty. The government should examine the real incomes and living costs while recommending the direct cash assistance every year; the money should go to every agriculture family including share croppers. The direct cash payment program shall be designed to encourage women farmers, organic farming and sustainable agriculture.